Welcome to the Jelly Era (2020) – where things got sheer, squishy, and unexpectedly iconic. This was the year we dared to launch our first sheer polishes—Chiffon, Linen, and Organza—and turned nail minimalism into high art. At the same time, we quietly dropped a series of jelly polish nail art sets (think Rose Quartz, Green Jade, Sea Glass, Shibori…) unsure if the world was ready. Spoiler: you were. The response was electric and helped kick off the jelly nail polish trend that’s still going strong today.
This curation celebrates the moment we got glossy and defined the start of something sweet.
Take time to feel, create & experience.
100% vegan formulas.
We're Leaping Bunny Certified, never tested on animals.
We're committed to raising awareness on issues that matter. See our Do Good projects here
